Books
From Couch Potato to Endurance Athlete
This book will take the reader on Hilary’s decade-long journey as she trains for and runs her first 5K, swims the aqua-blue waters of the Caribbean, cycles a hilly course in Milwaukee, learns how to run–walk her way through the New York City Marathon, and competes in her first triathlon in Sanibel, Florida. The reader will be right with Hilary as she narrates each experience―even a 5-mile swim in the murky waters of Long Island.
Branding in a Digital World
How can you stand out? How do you take your passion and turn it into profit? In Branding in a Digital World, author Hilary JM Topper discusses how branding your business – from your overall image to messaging – is paramount to its success. In this hands-on workbook, she will help you build a brand, market it effectively across digital media, and ultimately, get a strong return on investment. Topper, an expert in branding and digital communications, walks you step-by-step through the process and helps you get the results you desire.
Everything You Ever Wanted to Know About Social Media, but were afraid to ask…
Social media is becoming the fastest way to communicate ideas and values. Are you using this ever-changing media to effectively communicate your messages? In Everything You Ever Wanted to Know About Social Media, but were afraid to ask…, author and public relations professional Hilary JM Topper, MPA provides an understanding of social media.