How to Convert Blog Readers into New Clients

If you’ve been blogging for a while now, you’ve probably honed in on who your audience is, what…

How to Be a Great Podcast Guest

Congratulations! Your brand has landed an interview on a well-known podcast and you couldn’t be more thrilled. But…

The Power of Testimonials

Can testimonials help your brand? It might feel like bragging, but testimonials are a powerful tool a brand…

Are You Pitching the Right Reporter?

Mistakes happen. We are only human. Even in our 30+ years of experience pitching the media, we sometimes…