Do you have a blog? Are you looking for a way to monetize your blog?
Hilary JM Topper, President and CEO of HJMT Public Relations Inc. recently appeared on Radio Jobline with Scott Passeser.
Scott talks to Hilary about blogging and if you can make a living being a blogger.
About the Episode
During the episode hear from Hilary about her own start in the world of blogging. She discusses her media company, HJMT Media, LLC which houses:
- Hilary Topper on Air – her radio podcast
- NY Lifestyle Blog – her lifestyle and business blog
- A Triathlete’s Diary – her blog about running, cycling, and swimming
Learn how to start your blog, what topics to write about, your blog’s brand, and the frequency you should be writing entries.
Also, listen as they discuss how people can get subscribers and increase blog engagement. Discover how to market your blog so more people find it – organic, social media, or paid opportunities – read it, and keep coming back for more.
How to Monetize Your Blog
Finally, Scott and Hilary discuss how to monetize your blog. They touch upon:
- Paid linkbacks
- Advertisers
- Sponsorships
Scott and Hilary also discuss how social media plays a role in the promotion of your blog and how influencers/brand ambassadors can increase awareness and visibility for a company’s products or services.
Hilary will talk about her own work as an influencer and the brands she represents while offering tips on how to implement your own ambassador program along the way.
This interview is chock full of important information if you’re looking to monetize your blog and take it to the next level.
To listen to the full episode, click here.
If you’re looking for help with your blogging efforts, reach out to us at 516-220-3110 or email us at [email protected].
In addition, be sure to grab Hilary’s latest book, Branding in a Digital World. In her book, she has a whole chapter on blogging and best practices.