Hilary JM Topper Talks Integrated Marketing at QCP

Hilary JM Topper, President & CEO of HJMT Public Relations Inc and author of the integrated marketing book,…

Hilary Topper Presents to Farmingdale State College Class

Hilary recently held a Q&A with Farmingdale State College undergraduates about her start in public relations and social…

You P.R. Minute - Personal Branding

Building a personal brand takes a lot of time and hard work, but it can be worth it…

Your P.R. Minute - Buyer Persona

What is a buyer persona? At HJMT we’ve named our two buyer personas Betty and Bob. Betty is…